Our World Today
Most food today is sold to consumers in single use packaging. This promotes convenience and brand-ability at the expense of what do we do with all this waste after consuming the product.
Waste Production
Pounds of Municipal Solid Waste Generated Per Capita Per Year
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The United States of America Generates ~4.2 lbs. of waste Per-Person Per-Day
Main Factors to Consider
When looking at redirecting consumer convenience to reduce the waste produced from single use packaging, there are a number of factors to consider: Convenience & Universality, Power of Brands, & Product Equity.
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Convenience & Universality
If it is not easy to use the product will not gain mass adoption.
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Is your product easy to use & access when someone wants to use it?
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Is there a burden to access?
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Can it be used across regions and locations?
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Power of Brands
Brands cary lots of power, to create a sustainable world we need to invite them into by creating products they can apply themselves to.
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Can the product be utilized by brands?
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Is there adequate space for large companies to apply there product branding?
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Product Equity
To create a truly great product it should not place eccess burden on one socioeconomic class compared to others.
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Is there a Barrier to entry?
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How can we create greater access to sustainable practices to all economic classes?
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Solution Areas
A wide swath of concept areas were ideated out in-order to deduce how to redirect consumer convenience across a wide variety of areas in order to reduce consumer packaging waste.
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Solutions Moving Forward
While many of the solution areas are viable products and able to be crafted into full fledged products or experiences, a few solutions were chosen to be combined into a suite of products for the purpose of this thesis.
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Product Design
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User Testing
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Chosen Concepts
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Final Design
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User Interface Design
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Systems & Business
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