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Relay 

-Redirecting Consumer Convenience

Consumer Consumption of Single Use Packaging and its effect on the Global Product Market

What is Relay?

About This Project

Relay is the accumulation of a year long thesis looking into how we can reduce our global yearly trash production without severely changing the life style we have grown accustomed to.

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Photo of Justin

Our World Today

Most food today is sold to consumers in single use packaging. This promotes convenience and brand-ability at the expense of what do we do with all this waste after consuming the product.

Waste Production

Pounds of Municipal Solid Waste Generated Per Capita Per Year

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The United States of America Generates ~4.2 lbs. of waste Per-Person Per-Day

Main Factors to Consider 

When looking at redirecting consumer convenience to reduce the waste produced from single use packaging, there are a number of factors to consider: Convenience & Universality, Power of Brands, & Product Equity.

Convenience & Universality

If it is not easy to use the product will not gain mass adoption. 

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  • Is your product easy to use & access when someone wants to use it?

    • Is there a burden to access?

  • Can it be used across regions and locations?

Power of Brands

Brands cary lots of power, to create a sustainable world we need to invite them into by creating products they can apply themselves to. 

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  • Can the product be utilized by brands?

  •  Is there adequate space for large companies to apply there product branding? 

Product Equity

To create a truly great product it should not place eccess burden on one socioeconomic class compared to others.

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  • Is there a Barrier to entry?

    • How can we create greater access to sustainable practices to all economic classes? 

Solution Areas

A wide swath of concept areas were ideated out in-order to deduce how to redirect consumer convenience across a wide variety of areas in order to reduce consumer packaging waste.

White Brick Wall
Domino Books

Branded Zero Waste Store

Bring name brands into the store through creating an environemtn that offers easy to intagrate branding slots. Gaining the trust of consumers that they are buying the products they love while empowering brands to catch the comsumers eye with stunning graphics that would otherwise be on packaging.

Zero Waste Store

Pre-Boxed Zero Waste Store

Save the hastle of filling your own containers through buying ingerdents & food in containers with deposit fee's , returning them later for your money back. While the deposit fees will prevent this service from being accessible to everyone, it empowers people who can afford it to eliminate there waste production from grocery shopping.

Zero Waste Store

At Work Zero Waste Store

Bring effiencey to the employees day through offering on campus zero waste stores, empowering employees to save time thorugh buying the food they need without single use packaging, directly from there point of work.

Food Vehicle

Mobile Zero Waste Store

Save time getting the food you need, walking down the street to your local zero waste truck.

Coffee Cups

Bring Your Own Cup Coffee Shop

Create an enviroment where users to bring there own reusable cup to coffee shops thorugh, syemiotics, symbology, monetry incetives, and a cohesive branding strategy.

Food Packaging

Bring Your Own Container Fast Food

When getting fast food or going to a resturant we know we will be brining food back home with us. Create a clture and enviroment where bringing your own container to take the food with you is encouraged, welcomed, and rewarded.

Illuminated Stadium

Reusable Container Stadium 

Stadiums utilize set standard containers to distribute food to customers to eat, design and create a system of products to empower stadiums to utilize reusable containers instead of single use alternatives.

Fair

Reusable Container 
Amusement Park

Amusment Parks currently utilize a set of standard single containers to distribute food to customers to eat, design and create a system of products to empower amusement parks to utilize reusable containers instead of there current single use alternatives.

Cargo Container

Bulk Shipping Containers

Create reusuable shipping container solutions

Vending Machine Purchase

Reusable Container Vending

Vending machines in work and school settings are often interacted with by the same people on a day to day and week to week baisis. Design and create a system of products to allow people to utilize reusable containers to get the snacks they desire instead of there current single use alternatives.

Image by Pesce Huang

Powdered Drink Dispenser

People often go to vending machines or soda foutains to get a refreshing pick-me-up when wanting something new to drink. Create a system of powered and syrup dink dispencers near water foutains to offer people the refreshing drink they desire at a fraction of the cost while reducing the use of single use containers.

Automatic Ticket in Metro Station

Container Return Machine

Partern with reusable container vending machines and shopping centers to charge deposit fees on reusable containers to encourage return for reuse and help reduce the cost of the product to the end consumer.

Playing Handheld Game

Gamification & Rewards

Utilize gamimfication and rewards to encourage people to utilize reusable systems instead of single use packaging.

Reusable Coffee Cup

Car / Backpack Containers & Cups

Across a learge part of the world we travel almost every where with a backpack or in a car. Design reusable containers that can mindlessly brought with us nommater where we go.

Booking a Meeting

Online Order & Pickup

Save time and the hastle of filling your own containers through ordering what you want online and getting the ingerdents & food in reusable containers with deposit fee's. Then return them next time you come later for your money back! While the deposit fees will prevent this service from being accessible to everyone, it empowers people who can afford it to eliminate there waste production from grocery shopping.

Smartphone Holder

Online Order & Delivery

Save time and the hastle of filling your own containers through ordering what you want online and getting the ingerdents & food delivered in reusable containers with deposit fee's. Then return them next time you come later for your money back! While the deposit fees will prevent this service from being accessible to everyone, it empowers people who can afford it to eliminate there waste production from grocery shopping.

Solutions Moving Forward

While many of the solution areas are viable products and able to be crafted into full fledged products or experiences, a few solutions were chosen to be combined into a suite of products for the purpose of this thesis.

Grey Brick Wall
Freight Shipping Containers

Bulk Shipping Container

Network & universal standard solutions for product circular transportation.

Vending Machine Purchase

Reusable Container Vending

Seamless convenient consumption of products when you want them. 

Vending Machine Purchase

Container Return Macine

Simple return for easy reuse.

Tickets Prizes

Rewards & Gamification

Positive feedback to promote use and reuse.

Product Design

User Testing

Chosen Concepts

Final Design

User Interface Design

Systems & Business

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